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Įtsy sellers range from hobbyists to professional artists who use the site to make a living.
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Individual Etsy sellers decide which payment options to offer buyers these options may include credit card, cheque, money order, PayPal, bank transfer, and Etsy gift card. Most sellers are women, who tend to be college-educated and in their twenties and thirties. Etsy staffers publish lists of featured items. Sellers can add 13 tags to their products to help buyers find them, and buyers can choose to search for items available locally. Product photos on Etsy tend to be editorial or artistic instead of commercial catalog style. The unique nature of many of the items for sale is part of their appeal to some shoppers. Operations Įtsy is popular as a side-business, as well as a place to buy goods made from recycled and upcycled materials, along with less expensive or more unusual versions of mass-produced items. as of 2016, according to the "Privacy Policy" section on the website: "By using Etsy, you authorise Etsy to use your information in the United States, Ireland and any other country where Etsy operates". In order to purchase items, buyers do not have to have an account with Etsy, and can instead register with a Facebook or Google account.Įtsy has received criticism for its handling of customer data and privacy. The buyer may then either continue shopping, or purchase the selected item. Once a buyer finds a product they would like to buy, they click "Add to Cart", and that product is added to their virtual "Shopping Cart". When a buyer views a product, they can choose to view the positive percentage feedback of each seller to determine the reliability of the shop.
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This will bring the user to a page of over 30 categories, each containing subcategories. Furthermore, buyers may choose from a list of categories by clicking on the "categories" link under "More Ways to Shop". On the Etsy homepage, potential buyers can type a "product description" into the search bar, or, alternatively, they can "browse" through a list of options on the left side of the homepage, which includes Art, Home & Living, Jewelry, Women, Men, Kids, Vintage, Weddings, Craft Supplies, Trending Items, Gift Ideas, Mobile Accessories, and more. Sellers can choose which payment options to offer buyers, including credit cards, debit cards, and PayPal, among others. Shop owners are sent a bill at the end of every month detailing the fees Etsy has charged them, and they have until the 15th of the following month to pay the fees. The prices of products are set by the shop owner, but Etsy claims 6.5% of the final sale price of listing.
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Each listing will remain on the shop's page for a maximum of 4 months, or until someone buys the product. Ĭreating a shop on Etsy requires creating and posting at least one listing in the shop which costs $0.20. The platform generates revenue primarily from three streams: its Marketplace revenue includes a fee of 6.5% of final sale value, which an Etsy seller pays for each completed transaction, on top of a listing fee of 20 cents per item Seller Services, Etsy's fastest growing revenue stream, includes fees for services such as "Promoted Listings", payment processing, and purchases of shipping labels through the platform while Other revenue includes fees received from third-party payment processors. In 2021, Etsy garnered a revenue of US$2.3 billion and registered a net income of US$493.5 million. In 2021, Etsy had total sales, or Gross Merchandise Sales (GMS), of US$13.5 billion on the platform. At the end of 2021, Etsy had 2,402 employees. Īs of 31 December 2021, Etsy had over 120 million items in its marketplace, and the online marketplace for handmade and vintage goods connected 7.5 million sellers with 96.3 million buyers. The site follows in the tradition of open craft fairs, giving sellers personal storefronts where they list their goods for a fee of US$0.20 per item. Items described as vintage must be at least 20 years old. These items fall under a wide range of categories, including jewelry, bags, clothing, home décor and furniture, toys, art, as well as craft supplies and tools. is an American e-commerce company focused on handmade or vintage items and craft supplies.